One of our favorite services is logo design. I love discussing a new business or endeavor with my clients. Producing a logo that will become their brand is very exciting, and I enjoy being a part of their business’ growth. Here are a few of our latest and greatest…
Digrafika enjoyed the opportunity to work with Tom Burdick and Roger Parker on the design and launch of the new site Buying a Business in Atlanta. Design, layout, functionality, and content were brainstormed with Roger Parker.
One requirement was a portal for each of their three primary business areas:
Additional required features:
Thank you Tom Burdick and Roger Parker for the opportunity.
Digrafika enjoyed the opportunity to work with New Hampshire Water Works Association in Concord, NH on the design and launch of their new website. Design, layout, functionality, and content were brainstormed with Joanne Randall of Leap Year Marketing.
It is a completely new look, design and feel – a big update from their previous website. It was a big step for NHWWA to make the investment in a new site, and they are eager to learn all its new features and functions. Their members and associates will find the site easily navigable and will now have access to much more information.
NHWWA’s goal is to bring content to their members in a professional and efficient manner. Navigation controls are on the top and expand when hovered over to bring additional detailed information. The ability to register for events, and apply for membership are streamlined by new forms and online payment options.
Additional new features:
Thank you Leap Year Marketing and NHWWA for the opportunity.
When it comes to marketing your business or organization, you’ll want to maintain a streamlined image. A common theme should flow from your stationery, to your direct mail, to your website and beyond. Create a recognizable image for yourself, an image that customers will always know is yours.
We create eye-catching, professional designs that will proudly display the focus of your business. Digrafika will take your basic ideas to a higher level by creating and delivering professional designs, while allowing you full control over the design process from proof to printing.
Digrafika wants to help your business to shine in 2013. Close communication between customer and designer make it easy to get exactly what you want in a design. What if you don’t know what you want? Digrafika will take your basic ideas to a higher level by creating and delivering professional designs, while allowing you full control over the design process from proof to printing.
When you hand a prospective client your business card, brochure, or other marketing piece, is it really a reflection of the service you’ll be offering them? Does your printed piece reflect the same quality of work that you’ll be offering your new client? Professionally printed products show that you are serious about your business. While photocopying and printing on the office laser printer may save money, it sacrifices quality. We partner with several professional printing companies who offer a variety of packages to meet your needs.
Contact us today to discuss your graphic design needs at 603-534-2040 and ask for Diane.
It was our pleasure to work with Laura Ring and Caitlin Marble at the Greater Rochester Chamber of Commerce on the 2012/2013 Business Guide. And thank you to Shane Caplette at C & K Printing for superior pre-press support.
Digrafika provided a fresh look for the cover and divider pages that are easy to read and highlight some of past year’s Chamber events. Inner directory listings are printed in a clean, contemporary font accompanied by strategic ad and artwork placement on many of the pages.
The Chamber’s Business Referral Directory is produced annually and supports the products and services from businesses listed within. The Directory also provides community information including local, state and federal business resources and information on the numerous benefits and services available through Chamber membership.
We appreciate the opportunity to provide design and layout for this year’s directory, and to participate in Operation Thank You and distribute the freshly printed directories to Chamber members.
Custom designed and printed note pads or scratch pads are a great giveaway or promotional item, and are also perfect for corporate gifts and employee recognition. Give them away at trade shows or events. Or leave behind for a top client. This product is packed with value. They are a useful item that keeps your name in front of clients for a long time. The pad will sit on your client’s desktop where they will be reminded of your company daily as they write a to-do list or memo. Or your client will carry it with them to meetings, showing it to potential referrals for your business. This product is suitable for nearly every business. For an add-on to corporate gift baskets or employee holiday gifts, go beyond cheap custom notepads and toss a customized personalized note pad in the package.
Note pads come in a variety of sizes, colors, and paper. Note pads can be printed with as many pages per pad as you’d like, though we usually recommend 50 or 100 sheets per pad. The pads can be printed in one, or multiple ink colors. Nearly any paper type can be used in the pad, from bright colors, to recycled or eco-conscious paper. Based on a standard sheet of paper, we suggest quarter page, half page, or full page note pads.
The best promotional item to be passed around is the one that will get used repeatedly. A note pad is a great investment for your marketing dollars.
Call us today at 603-534-2040 to find out more about custom designed and printed note pads for your company.
This tradeshow display for U-Gro Hydroponic Garden Systems was developed for the client to display at New England area flower and garden shows. The product is a new invention, and the purpose of the display was to coincide with the introduction of the new product to potential buyers.
The display design was based on existing marketing materials designed by Digrafika, including logo design, brochures, flyers, website graphics, and additional collateral.
Graphics and display assembly were printed and shipped from Affordable Exhibits Displays in Maine.
To successfully brand your business, you should project an image of strength and stability. Customers need to trust that you can and will deliver on your promises. They have
to feel comfortable with you.
Simply telling your customers you stand behind your products and services may not always be enough. When your marketing materials scream “amateur” it becomes difficult to convince prospects that you’re different from their serious about offering a quality service for them.
The cardinal rule to looking professional is to coordinate your promotional materials–from your business cards to your website and everything in between. If your marketing materials don’t match, potential customers may believe they’re looking at different companies. Here are four easy ways to tie your marketing materials together:
1. Create a clean and uncomplicated logo.
Your logo should be easy to remember, be resized without losing detail, and work in one color (such as in a fax or on a pen). The logo should be unique and meaningful and appear on all your marketing materials.
2. Make one color yours.
Choose a color–preferably one from your logo–and use it throughout your marketing materials. Color plays a huge role in memory recall.
3. Work with only one or two fonts.
Fonts, like colors and graphics, project different images.
4. Stay the course.
Just about the time you’re getting sick of your brand standards, your brand starts resonating with your customers. Don’t be tempted to introduce a new color or unusual font selection. Remind yourself that while consistency isn’t always fun, it’s the proven path to branding success.
Nowadays, your company’s actual size may not matter, but its perceived size does. And looking big will pay off big-time.
Good professional branding has to be dynamic, authentic and innovative. It has to be dynamic because the business environment is changing fast. It has to be authentic (your unique personal assets and soft skills) because it will make a difference and contribute to your company’s success. It has to be innovative because this is how you can contribute something unique compared to other professionals.
We invest a lot of time, effort and money into learning or upgrading our skills for the job or setting up our own businesses – why not invest some time and effort into ourselves? – making the most of what our natural image is.
Learn how to develop your professional image and present yourself in a way that is unique to your person.
Marketing can do great things for your business. Good marketing strategies can get your business many new customers in the present and in the future. With the new year just around the corner, now is the time to use the season of rebirth to your advantage!
.
Many businesses give away FREE gifts with company logos, numbers, website, and such. Instead of the usual, come up with something unique to give away for FREE, something that will stand out more than a pen would.
.
Observe the marketing methods that are successful for your competitors, improve on them to suit your business, and incorporate these methods into your own marketing program.
.
Advertise where nobody else in your industry advertises. That can eliminate the competition for your ad to get attention of customers.
.
Do you put your company logo everywhere you could? There are many places that you can put your logo for FREE and that would be FREE advertising for your business. Put your logo on your car. Put your logo on all company stationery, including envelopes used for mail. Put your logo everywhere that you could!
